Cookie Policy

 

ProofVision Inc

Effective Date: March 06, 2026

Last Updated: March 06, 2026

 

1. INTRODUCTION

This Cookies Policy explains how ProofVision Inc ("Company," "we," "us," or "our") uses cookies and similar tracking technologies on our website. This policy should be read in conjunction with our Privacy Policy, which provides additional information about how we collect and use your personal information.

By using our website, you consent to the use of cookies as described in this policy. You can manage your cookie preferences at any time using the methods described below.

2. WHAT ARE COOKIES?

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. Cookies allow the website to recognize your device and remember information about your visit, such as your preferences, login status, and items in your shopping cart.

Cookies serve various purposes, including:

·       Enabling essential website functionality

·       Remembering your preferences and settings

·       Keeping you logged into your account

·       Understanding how you use our website

·       Delivering relevant advertisements

·       Improving website performance and user experience

2.1 Similar Technologies

In addition to cookies, we may use similar technologies such as:

·       Web beacons (pixel tags): Small graphic images embedded in web pages or emails that track whether you have viewed content

·       Local storage: Data stored in your browser that persists after you close it

·       Session storage: Data stored in your browser that is cleared when you close it

·       Device fingerprinting: Collecting information about your device configuration to identify it

3. TYPES OF COOKIES WE USE

3.1 Essential Cookies (Strictly Necessary)

Essential cookies are required for the basic functioning of our website. Without these cookies, certain features would not work properly. These cookies do not collect personal information for marketing purposes and cannot be disabled without affecting website functionality.

Essential cookies on our website enable:

·       Shopping cart functionality: Remembering items you add to your cart as you browse

·       User authentication: Keeping you logged into your account during your session

·       Security features: Protecting against fraudulent activity and unauthorized access

·       Load balancing: Distributing traffic across our servers for optimal performance

·       Session management: Maintaining your session state as you navigate the website

·       Cookie consent preferences: Remembering your cookie choices

 

Examples of Essential Cookies:

Cookie Name

Purpose

Duration

Provider

cart_id

Stores shopping cart contents

Session/30 days

ProofVision

session_id

Maintains user session

Session

ProofVision

csrf_token

Security - prevents cross-site attacks

Session

ProofVision

cookie_consent

Stores cookie preferences

1 year

ProofVision

 

3.2 Functional Cookies (Preferences)

Functional cookies enable enhanced functionality and personalization. They remember choices you make (such as your language preference or region) and provide improved, personalized features.

Functional cookies on our website enable:

·       User preferences: Remembering your display preferences, currency, and language settings

·       Account settings: Storing your account preferences and saved addresses

·       Recently viewed products: Showing products you have recently browsed

·       Live chat: Maintaining chat history and preferences for customer support

·       Form data: Remembering information you enter in forms to save time

 

Examples of Functional Cookies:

Cookie Name

Purpose

Duration

Provider

user_prefs

Stores display preferences

1 year

ProofVision

recent_views

Recently viewed products

30 days

ProofVision

chat_session

Live chat functionality

Session

Third-party

 

3.3 Analytics Cookies (Performance)

Analytics cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This data helps us improve website functionality, content, and user experience.

We use Google Analytics to collect information about:

·       Number of visitors and page views

·       How visitors arrive at our website (referral sources)

·       Which pages are most and least popular

·       How long visitors spend on each page

·       Bounce rates and exit pages

·       Geographic location of visitors (country/city level)

·       Device types, browsers, and operating systems used

·       Conversion tracking for completed purchases

 

Examples of Analytics Cookies:

Cookie Name

Purpose

Duration

Provider

_ga

Distinguishes unique users

2 years

Google Analytics

_ga_*

Maintains session state

2 years

Google Analytics

_gid

Distinguishes users

24 hours

Google Analytics

_gat

Throttles request rate

1 minute

Google Analytics

 

3.4 Marketing and Advertising Cookies

Marketing cookies are used to track visitors across websites to display relevant advertisements. These cookies collect information about your browsing habits to make advertising more relevant to you and to measure the effectiveness of advertising campaigns.

Marketing cookies on our website are used for:

·       Retargeting: Showing you ads for products you viewed on our website when you visit other sites

·       Conversion tracking: Measuring when ads lead to purchases on our website

·       Audience building: Creating custom audiences for targeted advertising

·       Ad frequency capping: Limiting how often you see the same advertisement

·       Cross-device tracking: Recognizing you across different devices

·       Attribution: Understanding which marketing channels drive sales

 

Examples of Marketing Cookies:

Cookie Name

Purpose

Duration

Provider

_fbp

Facebook Pixel tracking

3 months

Meta/Facebook

_fbc

Facebook click identifier

3 months

Meta/Facebook

_gcl_au

Google Ads conversion linking

3 months

Google Ads

IDE

Doubleclick ad targeting

13 months

Google

NID

Google advertising preferences

6 months

Google

 

4. THIRD-PARTY COOKIES

In addition to cookies we set directly, third-party services integrated into our website may set their own cookies. These third parties have their own privacy and cookies policies, which we encourage you to review.

4.1 Analytics Providers

Google Analytics:

We use Google Analytics to understand website usage patterns. Google may use the data collected to contextualize and personalize ads on its own advertising network.

Privacy Policy: https://policies.google.com/privacy

Opt-out: https://tools.google.com/dlpage/gaoptout

4.2 Advertising Networks

Google Ads:

We use Google Ads for advertising campaigns and conversion tracking.

Privacy Policy: https://policies.google.com/privacy

Ad Settings: https://adssettings.google.com

 

Meta (Facebook/Instagram):

We use the Meta Pixel (formerly Facebook Pixel) for advertising, retargeting, and conversion tracking on Facebook and Instagram platforms.

Privacy Policy: https://www.facebook.com/privacy/policy/

Ad Preferences: https://www.facebook.com/adpreferences

4.3 Social Media Platforms

Our website may include social media features, such as share buttons or embedded content from platforms like Facebook, Instagram, Twitter, Pinterest, and YouTube. These features may set cookies and collect information about your interactions. Your interactions with these features are governed by the privacy policies of the respective social media platforms.

4.4 Customer Support Tools

Our live chat and customer support tools may use cookies to maintain chat sessions, store chat history, and improve support experiences. These third-party services operate under their own privacy policies.

5. MANAGING YOUR COOKIE PREFERENCES

You have several options for managing cookies on our website and across the internet.

5.1 Cookie Consent Tool

When you first visit our website, you will see a cookie consent banner that allows you to accept or customize your cookie preferences. You can change your preferences at any time by clicking the "Cookie Settings" link in our website footer.

5.2 Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically:

·       View cookies stored on your device

·       Delete all or specific cookies

·       Block all cookies or cookies from specific websites

·       Block third-party cookies

·       Set preferences for certain types of cookies

·       Receive notifications when cookies are being set

Here are links to cookie management instructions for popular browsers:

·       Google Chrome: https://support.google.com/chrome/answer/95647

·       Mozilla Firefox: https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer

·       Safari: https://support.apple.com/guide/safari/manage-cookies-sfri11471

·       Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge

·       Internet Explorer: https://support.microsoft.com/en-us/topic/delete-and-manage-cookies

5.3 Opt-Out of Interest-Based Advertising

You can opt out of interest-based advertising from participating companies through:

·       Digital Advertising Alliance (DAA): https://optout.aboutads.info/

·       Network Advertising Initiative (NAI): https://optout.networkadvertising.org/

·       European Interactive Digital Advertising Alliance (EDAA): https://www.youronlinechoices.eu/

·       Google Ad Settings: https://adssettings.google.com

·       Facebook Ad Preferences: https://www.facebook.com/adpreferences

5.4 Do Not Track

Some browsers offer a "Do Not Track" (DNT) feature that sends a signal to websites requesting that your browsing activity not be tracked. Currently, there is no industry standard for how websites should respond to DNT signals. Our website does not currently respond to DNT signals, but you can use the other methods described in this policy to manage tracking.

5.5 Mobile Device Settings

Mobile devices provide options to limit ad tracking:

·       iOS: Settings > Privacy > Tracking (or Advertising on older versions)

·       Android: Settings > Google > Ads > Opt out of Ads Personalization

5.6 Impact of Disabling Cookies

Please note that disabling or deleting cookies may affect your experience on our website:

·       Essential cookies: Disabling these will prevent basic website functions like shopping cart and checkout

·       Functional cookies: Disabling these means we cannot remember your preferences

·       Analytics cookies: Disabling these does not affect your experience but limits our ability to improve the website

·       Marketing cookies: Disabling these means you may still see ads, but they will be less relevant to your interests

6. COOKIE DURATION AND EXPIRATION

Cookies have different lifespans depending on their purpose:

6.1 Session Cookies

Session cookies are temporary and are deleted when you close your browser. They are used for essential functions like maintaining your shopping cart during a browsing session.

6.2 Persistent Cookies

Persistent cookies remain on your device for a set period or until you delete them. They are used for functions like remembering your login status, preferences, and providing analytics data. The duration varies by cookie:

·       Short-term (minutes to hours): Rate limiting, security tokens

·       Medium-term (days to weeks): Recently viewed products, shopping cart contents

·       Long-term (months to years): User preferences, analytics identifiers, advertising cookies

7. CHANGES TO THIS COOKIES POLICY

We may update this Cookies Policy from time to time to reflect changes in our practices, technologies, or legal requirements. When we make changes, we will update the "Last Updated" date at the top of this policy. We encourage you to review this policy periodically.

For significant changes, we may provide additional notice, such as a banner on our website or an email notification to registered users.

8. CONTACT INFORMATION

If you have questions about this Cookies Policy or our use of cookies, please contact us:

 

ProofVision Inc

3911 Concord Pike

Wilmington, Delaware 19803

USA

 

Email: customerservice@proofvision.com

 

For more information about how we handle your personal data, please see our Privacy Policy.